Thanks, Imi! And yes, I love this technique! I frequently conduct moderated usability tests with colleagues (rapid prototyping) where I just let them take in the design, do a few tasks that I have written down, and we do this silently... it's super fascinating! I've tried with real customers too... many great ways to get feedback and try these uncomfortable methods to uncover new insights. Thanks again for your comment and for reading! 🙏